CSR as a ServicePublic service announcementsCampaign mediaSponsor alignmentPublic-sector summitsMade to make an impactCSR as a ServicePublic service announcementsCampaign mediaSponsor alignmentPublic-sector summitsMade to make an impact
Made to matter
A more dynamic engine for marketing.
ÓLAIYỌ brings public purpose and private-sector capability into the same conversation. Our matching engine helps identify organisations whose priorities may align with authorised public campaigns, creating a more connected way to fund, communicate and amplify initiatives that serve the public.
CSR as a Service, explained. See how authorised public campaigns meet private-sector sponsors.
“The right partners can help a public campaign travel further.”
01
Purpose-led partnerships
Meaningful alignment between public campaigns and private-sector priorities.
02
Responsible promotion
Work begins with public-sector authorisation and the campaign information provided for that purpose.
03
Dynamic communication
Sponsor matching, media and convening, working together to reach people more relevantly.
Made to provoke
Campaigns with a point of view.
Five sample posters that show how one public message and one private sponsor can share a single page.
These are samples, not real campaigns. We made them to show our approach. The public bodies, programmes and sponsors named in them are used for illustration only. They are not ÓLAIYỌ clients, and none of them has taken part in, approved or paid for this work.
Sample · not a real campaign
No Student Left Behind
Federal level: National Higher Education Fund, EduTrust student tuition loan portal
Explains interest-free higher-education loans in plain language, from application to tuition payment.
Apply online at the EduTrust portal
Upload student ID and admission letter
Tuition is paid direct to the university
Sponsor shown: Apex Horizon Bank
Sample · not a real campaign
Register Directly, Skip the Middlemen
State level: Edo State Enterprise Agency, digital SME formalisation
Shows small business owners how to register directly, avoid illegal middlemen and reach state grants.
Register online at the EdoBiz portal
Receive a verified digital business ID
Qualify for low-interest working capital
Sponsor shown: PayPoint Digital Financials
Sample · not a real campaign
Complete Family Healthcare Protection
State level: Oyo State Health Board, community health insurance
A family-first message about quality hospital care at low monthly rates.
Dial *789*1# to enrol
Select your local hospital
Get total health coverage
Sponsor shown: Aegis Assurance Group
Sample · not a real campaign
Every Infant Protected
Local government level: Zaria Local Council, maternal and infant wellness
Tells parents that routine child vaccines are free at all council clinics.
Visit your nearest health centre
Receive free child vaccines
Get an infant nutrition guide
Sponsor shown: NourishCare Foods
Sample · not a real campaign
Clean Stall, Verified Business
Local government level: Ketu Local Government, clean market and trader registration
Helps market traders register, get a verified ID and reach local micro-grants and zero-fee sanitation.
Summits where policy priorities find corporate backing.
High-stakes convenings for public-sector hosts, without the logistical headache.
“Most public-sector gatherings end when the hall clears. We build convenings that turn policy briefs into sponsored commitments and broadcast-ready media.”
01 · Alignment
Matched sponsors
We shortlist enterprise sponsors whose ESG and CSR priorities may align with your summit’s agenda, so the partnership conversation starts on common ground.
Transparent partnership tiers and deliverables.02 · Curation
Speaker and stage craft
Fewer two-hour keynotes. We script firesides, multi-stakeholder debates and practical panels that keep regulators and executives engaged.
Speaker onboarding and session run-of-show.03 · Reach
Hybrid and social broadcast
The conversation keeps going beyond the venue doors: live multi-platform feeds, real-time social cuts and creator commentary for citizens across the country.
Multi-stream broadcast and mobile-first syndication.04 · Proof
The impact communiqué
Close the loop with data. We produce a post-summit report, reach analytics and clear documentation that sponsors can share with their boards.
ESG-ready reporting and media attribution.
Built for both sides of the summit hall.
For agencies and departments
Less budget strain: production and media costs can be underwritten through transparent sponsor alignment.
Retained authority: you keep editorial sign-off on themes, speakers and communiqués.
Civic turnout: simple citizen registration and live streaming.
Public-sector hosts stay in charge of the summit.
&
For private-sector sponsors
Policy proximity: share the stage with public-sector decision-makers.
Beyond the logo: moderated roundtable seats, branded session tracks and co-created content.
Reportable reach: documented viewer numbers and media impressions for sustainability reporting.
Agreed visibility and a results report.
Planning a sector convening?
Let’s map out the stage, match the partners and build the media run-of-show.
Follow one campaign from the public-sector client's go-ahead to sponsored media. Tap a stage, or step through with the arrows.
Stage 1 of 5
Output
✦ Private-sector partners sponsor the work. Public-sector clients retain ownership of their campaigns and authorise the activity carried out on their behalf.
Public-sector teams and corporate sponsors, quoted anonymously. Wording shown is illustrative until each quote is approved for publication.
Public sector
“Our campaign had a clear public purpose and no budget to carry it. ÓLAIYỌ found a sponsor whose priorities matched ours, and our team kept sign-off on every message and visual.”
State government agencyPublic-sector client · anonymous
Sponsor
“We wanted to back something residents would actually use. The shortlist was relevant, the package terms were clear, and the closing report showed where our support appeared and who it reached.”
Corporate sponsorFinancial services · anonymous
Public sector
“Approvals stayed with us from the brief to the final cut. ÓLAIYỌ was straight about timelines and never let the sponsor’s message get ahead of ours.”
Federal agencyCommunications unit · anonymous
Sponsor
“Visibility was agreed up front, and the poster led with the public message. Our name sat beside it without crowding it out, which is what our team had asked for.”
Corporate sponsorConsumer goods · anonymous
Made to make it together
Pick your step on the ladder.
Tailored partnership options for companies that want to support campaigns that create public value across education, youth, environment, health, community, culture and more.
Hover a step for highlights. Click "View full breakdown" to see what each package includes. Pricing is tailored and shared on a consultation.
The First Dot
Community Supporter
Quote on consultation
Campaign scope agreed in consultation
A focused campaign for companies starting out in CSR.
HoverTap for highlights ↑
Focused single-message campaign
Short-form videos
Basic results report
Standard sponsor visibility
RecommendedThe Throughline
Impact Partner
Quote on consultation
Campaign scope agreed in consultation
The recommended option for visible, measurable impact.
HoverTap for highlights ↑
Targeted campaign, wider reach
Short-form videos
Detailed impact report
Prominent sponsor visibility
The Headline
Lead Impact Sponsor
Quote on consultation
Campaign scope agreed in consultation
For companies that want to lead a visible public-interest campaign.
HoverTap for highlights ↑
Stronger public reach
Short-form videos
Expanded impact report
Lead sponsor visibility
The Full Arc
Strategic Impact Partner
Quote on consultation
Scope tailored to the partnership
For a larger, multi-part campaign built around your social-impact goal.
HoverTap for highlights ↑
Multi-part programme
Bespoke production
Advanced measurement
Premium partnership rights
The Origin Story
Founding / Presenting Partner
Quote on consultation
Scope tailored to the partnership
For a major company seeking to be the main corporate partner behind an initiative.
HoverTap for highlights ↑
National / flagship rollout
Major bespoke production
Executive ESG reporting
Founding partnership rights
How it works: choose a package → agree the campaign → we develop and deliver it → you receive agreed visibility and a results report.
ÓLAIYỌ is a sponsor-matching engine and creative studio for authorised public-sector campaigns. We connect public campaigns with private-sector companies whose priorities may align, and we produce the public service announcements, campaign media and summit content that carry the work.
What services does ÓLAIYỌ offer?
Five services: CSR as a Service, public service announcements, campaign media (video, UGC and visual identity), sponsor alignment, and public-sector summits.
How does the sponsor-matching engine work?
A public-sector client authorises ÓLAIYỌ to promote a specific campaign and shares the campaign information. We process the campaign name and data through our matching engine, which produces a list of private-sector companies that may be suitable sponsors based on their alignment with the campaign.
Who owns the campaign?
The public-sector client. Clients retain ownership of their campaigns and authorise the activity we carry out on their behalf. Private-sector partners sponsor the work.
Does a match guarantee a sponsor?
No. The engine identifies potential sponsors whose priorities may align with the campaign. It gives the partnership conversation a well-informed starting point; it does not guarantee sponsorship.
Who do you work with?
Public-sector clients, including agencies, departments and other government organisations, and private-sector companies that want to sponsor campaigns that create public value.
Is the portfolio real client work?
No. The portfolio pieces are illustrative concepts built to show how we think, not completed client projects. The sponsor and vendor quotes are anonymous samples until approved quotes are added.
How do we get started?
Book a consultation or send a message. Public-sector teams can tell us about the campaign they want to promote; companies can tell us which causes they would like to support.
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Who we are
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Changes
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